Email Marketing in 2025: Essential tools for wellness entrepreneurs 📧

With email marketing still delivering impressive ROI (now averaging £34 for every £1 spent), let's explore the most effective list-building tools for health and wellness professionals.

Top Email Marketing Tools for 2025:

1. ConvertKit (Premium)

Perfect for wellness entrepreneurs because:

• Built-in landing pages for health challenges
• Automated wellness sequences
• Easy digital product delivery
• Starting at £23/month

2. FloDesk (Modern Design)

Ideal for:

• Beautiful wellness newsletters
• Client nurture sequences
• Health coaching workflows
• Flat rate £30/month

3. MailerLite (Budget-Friendly)

Great for:

• Starting wellness brands
• Simple automation
• Easy survey integration
• Free up to 1,000 subscribers

4. ActiveCampaign (Advanced)

Perfect for established practices:

• Client journey mapping
• Behavioural targeting
• CRM integration
• Advanced analytics

Popup & Form Builders for 2025:

1. ConvertFlow

• Smart forms based on visitor behaviour
• A/B testing
• Mobile-optimised forms
• Perfect for lead magnets like wellness guides

2. Elementor Popup Builder

• Built into Elementor Pro
• No extra plugin needed
• Great for wellness challenges signup
• Mobile-responsive design

3. RafflePress

• Perfect for wellness challenges
• Viral giveaway capabilities
• Social media integration
• Great for growing your list through competitions

Pro Tip: As someone managing chronic conditions, I love tools that automate and simplify. Focus on quality over quantity - it's better to have 100 engaged subscribers than 1,000 who never open your emails.

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What does Hashtag Digital use as a Newsletter platform?

We use FG Funnels. It’s an all-in-one marketing system which includes: 

✓ Customer Relationship Manager (CRM)
✓ Calendar Scheduler
✓ Website & Funnel Builder
✓ Membership Portal
✓ Messaging Capabilities
✓ Automations
✓ Social Media Scheduling

That means I don’t need: 

✗ CRM (e.g. HubSpot, Salesforce)
✗ Calendar Scheduler (e.g. Calendly, Acuity) 
✗ Website & Funnel Builder (e.g. WordPress, Kartra, SquareSpace)
✗ Membership (e.g. Kajabi, Thinkific, Teachable)
✗ Messaging (e.g. ConvertKit, Active Campaign)
✗ Automations (e.g. MailChimp, MailerLite)
✗ Social Media (Meta, Instagram, LinkedIn Scheduler)

And the best part is the price tag: £129/month! 

Want to know more about it?

>>> CLICK HERE <<<